A JFSP Fire Science Exchange Network
Bringing People Together & Sharing Knowledge in the Northern Rockies

Social motivation in the WUI: effectively engage the public

Date: April 24, 2012
Presenter(s): Sarah M. McCaffrey

This webinar provides an overview of what has been learned to date in relation to different aspects of public response to wildfire management including risk perception, social acceptance of prescribed fire and thinning, what makes homeowners more or less willing to create defensible space, and communication dynamics. Developing an accurate understanding of public views of fire management is important in designing policy and outreach that effectively engages the public and ensures that resources are targeted at the issues that are of actual rather than perceived public concern. One barrier to effectively engaging the public may be that many of the accepted descriptions related to the public and wildfire are based primarily on conventional wisdoms that may or may not hold.

Topic(s): Fire Communication & Education, Wildland Urban Interface
Ecosystem(s): None
Type: Webinar
NRFSN number: 13025
FRAMES RCS number: 14432
Record updated: May 11, 2015